There are two kinds of network marketing couples. Either both spouses build the business together, or one spouse is the main business builder while the other spouse is more of the “support partner.”
Usually, the support partner takes care of the family and home so that the “builder” can focus 100% on the business. While network marketing companies and uplines offer extensive training on how to become a business builder, few go into how to be a great support partner.
We recently interviewed Emmanuel and Kimberly Bernstein, a dynamic network marketing couple with over 20 years of experience. The Bernsteins have led organizations of more than 100,000 members in 17 countries. They shared how working together as a couple has been a learning process, especially when Kimberly’s role changed from building her own distributorship to becoming a stay-at-home mom.
Here are Kimberly’s tips on how to be a better support partner.
- Be patient. Balance requires constant adjustment. Before we had our son, I was out giving presentations as much as my husband was. Once my son was born, my role changed and we had to figure out a new balance.
- Keep your business relationship separate from your personal relationship. Intertwining them will put stress on both.
- Whatever my husband needs me to do, I do. I keep the home office organized and handle paperwork, expenses, receipts, and so on.
- We stay on the same page philosophically: God first, family second, and business third. In order to teach other couples to work together, we have to be in alignment.
- Know when you go into business mode—and when to come out of it. For instance, we’re having lunch and discussing the business. Then we end that before we discuss family issues.
- Have a date night. We’ve always had Friday as our night where we don’t talk about business. Make time just for each other.
- Have a family day on the weekend. Schedule a family activity and don’t veer from it. Turn the business off for at least one day a week.
- Teach young children that business requires work, and why daddy can’t play when he is in his office or on conference calls.
- Join your spouse at company events where spouses are invited, and make sure to connect with other “support partners.” Validate each other and acknowledge the vital role you play in keeping the business and family running smoothly.
Excerpted from: Emmanuel & Kimberly Bernstein: Leaving a Legacy for Our Children
Read the Bernsteins’ inspiring story in our Nov/Dec 2015 issue by subscribing to Networking Times here.