More and more people are realizing that their economic wellbeing is in their hands alone. Entrepreneurship and private business ownership are emerging as more viable alternatives for a generation that has seen its parents' dreams ground to dust by the (mostly) corporate myth. Enter networking—an unconventional entrepreneurial approach to wealth, self-determinism, freedom and security. These lifestyle features of the profession are well known, but some of the subtler features of networking are attracting more and more members of Generation Y.