MLMs and Millennials—the Perfect Pairing IF…

One of the greatest challenges to face Corporate America in over 50 years is “what to do with Millennials?”

Unlike network marketing, Corporate America has historically been slow to adapt to necessary changes and management styles to attract and retain the brightest and best as new generations enter the workforce.

What many see as “problems” that Millennials create, others see “opportunities in work clothes.”

While companies like Google, 3M, Apple, Microsoft, Netflix and Nike have successfully adapted to attract Millennials, most have not!

  • 87% of Millennials say that “development” is important in their employment
  • 44% said their #1 financial priority is funding an entrepreneurial endeavor.
  • 64% of them say it’s a priority for them to make the world a better place.
  • 72% would like to be their own boss. But if they do have to work for a boss, 79% of them would want that boss to serve more as a coach or mentor.
  • 88% prefer a collaborative work culture rather than a competitive one.
  • 74% want flexible work schedules.
  • 88% want “work-life” fulfillment.

The Right Product or Service…

Once a person identifies a product or service they can be passionate about and aligns with a company that offers not only a lucrative compensation plan, but also a proven system of personal, professional, and business development—there is nothing that person can’t achieve!

That is why MLMs and Millennials are a perfect fit! Done properly, our business offers just about everything Millennials are searching for…

  • A “tribe” or team to work with collaboratively
  • Personal and professional development
  • Mentoring
  • Purpose/mission
  • Making a difference in the world
  • Entrepreneurial endeavor
  • Income (wealth)
  • Flexible work schedule
  • Challenge
  • Appreciation
  • Empowerment
  • Trust
  • Recognition

The High Cost of Mentoring

Have you ever wondered why there were so few leaders who want to mentor others? I have. And I have come to the conclusion that it is just too “expensive.”

It requires the two things we only have in limited supply… love and time!

But isn’t that what everyone longs for… someone to love them unconditionally and with the willingness to spend time to help them obtain their goals and dreams?

While everyone could benefit from having a mentor, working with Millennials will require it because they are so relational!

Just as Corporate America needed to shift from Authoritative to Participative styles of management in the previous 50 years—the clarion call for today will be for a new form of management which I call “Mentorship Management.”

Much like “apprenticeships” in Medieval to American Revolutionary times, Mentorship Management is both professional development and paternal relationshipsimultaneously.

But Corporate America, like large ships, needs time to make directional changes. It may take years or decades for them to make the changes needed to accommodate Millennials.

Mentors need to have a vested interest

While business owners and corporate managers may have a “vested interest” in an employee doing a better job for them, it’s not the same as being a partner in a business they build together.

Nothing you do with a Millennial can be insincere, contrived, a mere technique or fake—they can smell that from a mile away!

Nothing you do with a Millennial can be insincere, contrived, a mere technique or fake. Click To Tweet

Who is more likely to have a sincere desire to see their Millennial protégé achieve their goals and dreams: you or an employer? Do you see the unique win-win here?

In his book, Becoming a Person of Influence, John Maxwell asserts:

“You may be wondering why you, as a leaders or business owner, should take on a nurturing role with the people you want to influence, especially if they are employees, colleagues, or friends. You may be saying to yourself, ‘Isn’t that something they can get somewhere else, like at home?’ The unfortunate truth is that most people are desperate for encouragement. If you become a major nurturer in the life of another person, then you have an opportunity to make a major impact on them.”

You can’t manage Millennials, but you can lead them!

MLMs and Millennials can be the perfect pairing for this generation already disenfranchised with the prospects of jobs in Corporate America that many haven’t even experienced yet, IF… we can show this uniquely gifted and passionate group of people a way to:

“Have Fun, Make Money, and Make a Difference”


MLMs and Millenials Blog Blub WORD.PNGMy new book shows how it can successfully be done! Get your eBook edition of  “MLMs and Millennials, The Perfect Pairing IF…”  for only $9.99!

> Email the author to order directly:






richard krollRichard Kroll Jr. has an extensive and varied background in business, education, ministry, and leadership development. Earlier in his career he was a sales trainer and motivational speaker.  He has served in leadership positions in companies  in the US and internationally. His experience working with at-risk and troubled teens has uniquely qualified him to offer solutions to the problems Millennials bring to the workplace. Kroll has been a network marketing business owner for over 13 years, quickly moving to the “Top of the Charts” in opportunities offering e-commerce, health & wellness, and leadership development products.



Related posts